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News & Views From the Front Line
Monday, 27 April 2009
Greener businesses doing better in the recession
According to Management Consultancy, AT Kearney, in 16 of the 18 industries they studied, companies committed to sustainability outperformed industry averages by 15% over the six months from May through November 2008.I know I keep banging on about this, but sustainability is not some fuzzy luxury like having modern art in your foyer. It is good business sense - lower costs, marketplace differentiation, lower risks, motivated workforce, better PR etc, etc. If a read another story about an organisation cutting environmental programmes "for survival", I will scream!
Labels: at kearney, green business, recession, sustainability, sustainable business
# posted by Gareth Kane : 10:47
1 Comments
A highly accessible, practical guide to those who want to introduce sustainability into their business or organization quickly and effectively.
