Gareth's Blog

News & Views From the Front Line

Wednesday, 21 April 2010

Waitrose's bags of milk flop


It was no surprise to me that Waitrose's "eco-friendly" bags of milk have not sold and, ironically, led to lots of wasted milk. Simple question for Waitrose "Who on earth would buy milk in a bag?". How do you open them without spurting milk over your kitchen floor? Why would someone put up with this to go a tiny bit greener? Just "why"?

Back to the drawing board...

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# posted by Gareth Kane : 05:03  0 Comments

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