Weekly Tip #35: Overcoming internal resistance
This is the latest of a series of tips extracted from the Green Business Bible e-book:
If key individuals in your organisation think that the environment is only for be-sandaled tree huggers, then don’t panic, you just have to take another tack. Don’t mention the environment. Ever. Instead you need to talk in purely business terms such as:
• “Do you know that we are wasting £20 000 on energy every year?”
• “Have you seen how much they’re charging us for Hazardous Waste? Do you think it’s time to phase out hazardous materials?”
• “Our biggest client has just sent a supplier’s questionnaire asking for our environmental policy.”
• “The Environment Agency are here and they want to talk to you.”