Gareth's Blog - Terra Infirma

Book Review: The Green Marketing Manifesto

30th July 2008

I don't think a book has left me so polarised in opinion as The Green Marketing Manifesto by John Grant.First off, Grant really knows his...

Weekly Tip #24: Be careful with the B2B market

28th July 2008

This is the latest of a series of tips extracted from the forthcoming Green Business Bible e-book:Don't overestimate the demand for green products in businesses...

Lies, damn lies, but where do they get those statistics?

25th July 2008

I was at an event the other week where a keynote speaker put up a picture of an ancient Landrover and said "This is my...

Do you want to be Lean, Mean & Green?

23rd July 2008

We've had so much interest in our new Lean, Mean & Green programme, we've produced a one page A4 flyer to give you an opportunity...

Weekly Tip #23: Look around (and steal other people’s ideas!)

21st July 2008

This is the latest of a series of tips extracted from the forthcoming Green Business Bible e-book*:When looking for innovative environmental solutions, look at how...

Bits & Pieces

18th July 2008

There's all sorts of news at Terra Infirma...1. We've set up the 'Green Business Club' on the business networking site Ecademy for those who see...

Surely Harvard Can Do Better Than This?

16th July 2008

There's no such thing as an environmental expert, no matter what the media (or my CV...) says. The topic is too broad, deep and fast...

Weekly Tip #22: How many of your staff know how a thermostat works?

14th July 2008

This is the latest of a series of tips extracted from the forthcoming Green Business Bible e-book*:If you're reading this, you probably know that a...

Take a fresh look at what you do

11th July 2008

I live in a delightful river valley, 20 minutes walk from the centre of Newcastle upon Tyne. A couple of times a week, I pull...

The unrecognised recycling sector

9th July 2008

On Monday I gave a seminar on carbon footprinting and carbon management (using the Terra Infirma brainstorming tool) at the Association of Charity Shops Annual...

Gareth’s Blog