If it looks like a SUV…
We've just bitten the bullet and bought a new family car. Having three kids needing car seats/boosters limited our options massively – few 5 seaters...
Promises don't count
Sep 19, 2011
Yesterday I opened my Sunday supplement to find a double page ad featuring these two quite incredible looking BMW electric cars. "Wow!" I thought, until...
VW feel the full force of Greenpeace's wit
Jun 29, 2011
Well, Greenpeace have done it again. Having successfully targeted Apple back in 2007 - forcing a rare about turn by Mr Jobs - they're now...
Green Marketing: Audi vs Fiat
Apr 18, 2011
Saw this Audi ad yesterday and thought it was all wrong from a green marketing point of view - click on it to see it...
Has hydrogen had its day?
Sep 4, 2009
I've been doing some research into the current stage of the hydrogen economy for Innovation Scout. Back in the late 90s and early 00s, hydrogen...
Car manufacturers go green for survival
Mar 11, 2009
Of all the industries in trouble, the car industry seems closer to the edge of the cliff than any other. Yet the Geneva Car Show...