The typical Net Zero strategy…
One of my biggest frustrations in Sustainability is the reliance on wishful thinking. When people talk about the ESG backlash, it is often about organisations...
In Sustainability, if you’re cajoling people, you’re losing
Nov 3, 2025
Ronald Reagan got plenty of opprobrium during his time as president (remember Spitting Image's The President's Brain is Missing! sketches? If not, ask your parents),...
Want a Sustainability Strategy? Take me to your leaders…
Nov 4, 2024
I'm currently developing two proposals for Sustainability Strategies for different public bodies. Public bodies being public bodies, they're always quite prescriptive, not only on what...
Climate Emergency vs Cathedral Building?
Oct 28, 2024
Last week I was at an event where a presenter proposed local authorities should have a 100 year plan. I stuck up my hand. "From...
3 Reasons Why Your Net Zero Strategy is Failing… and how to avoid them
Jul 26, 2024
In this week's episode of the pod, I look at the three reasons why Net Zero Strategies fail and how to avoid them. If you...
Are Science-based Targets now coming into their own underpinning Net Zero?
Nov 28, 2023
When Science-based Targets (SBTs) first emerged in 2015, I must admit I was slightly cynical. I mean, why stipulate that your organisation needs to, say,...
Sustainability in a Leadership Vacuum
Oct 5, 2023
I wrote my second book, The Green Executive, to fill a clear gap in the market. Sustainability was fast moving from an incremental/ISO14001/managerial level up...
Talking at someone about Sustainability is NOT engagement
Jul 18, 2023
This morning I had an interesting chat with an old business contact about Sustainability engagement. We got into the psychology of change and in particular...
Sometimes you’ve got to rip it up and start again…
May 22, 2023
I bought the iMac I'm typing this on a couple of years ago. As a long time Mac user who runs his IT until it...
We won’t hit Net Zero by wishful thinking
Sep 20, 2022
The internal documents that have emerged during the US congressional hearing showing Big Oil's, ahem, creative approach to Net Zero climate targets take the breath...