Last year I published 10 Rules for Corporate Sustainability to mark the 200th edition of The Low Carbon Agenda (yes, that’s 200…). The ebook is a very short (10 page), punchy description of the 10 most important lessons I’ve learnt in over 25 years of delivering Sustainability in organisations large and small.

I’m now making 10 Rules available to all (along with bonus examples if you want ’em) and have been releasing an audio version across 10 podcast episodes, roughly every 4 weeks.

Here’s Rule 8: The Circular Economy is about Raw Materials, not Waste Management. People equating the circular economy with “more recycling” is a bugbear of mine and I see it from top Government policy wonks and frontline Sustainability peeps alike. The only way we will get a circular economy is to create demand for secondary materials; supply will follow.

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