Are you part of the problem…
…or part of the solution?
I’ve been working with a number of clients recently who were focussing on how they could reduce their impact on the environment, that they hadn’t fully grasped that they could be part of a much wider solution. One, a major engineering firm, had already realised that they could have a role designing parts of the low carbon economy, but as we explored a little further, we realised that they could have a role in climate change adaptation as well – not just one new market but two.
I come across this again and again, whether it’s legal firms specialising in low carbon investments or training companies delivering “green collar skills”, the range of companies that can be part of the new economy is vast. Is there room in that economy for you?