Gareth's Blog - Terra Infirma

Green Business Confidential: It's The Law!

21st September 2011

Here's the latest in my Green Business Confidential podcast series. It's called "It's the Law" and it is all about our attitude to legislation. Or,...

Promises don't count

19th September 2011

Yesterday I opened my Sunday supplement to find a double page ad featuring these two quite incredible looking BMW electric cars. "Wow!" I thought, until...

Closing the Loop – from Outputs to Inputs

15th September 2011

Traditionally we have worried about what comes out of our economy - solid wastes, persistent toxins, greenhouse gases, acid rain, ozone and so on. But increasingly focus...

Are You Suffering from Institutional Inertia?

14th September 2011

Why is culture change such a big issue when dealing with sustainability? After all, personal change can be quite easy. Some people claim it takes...

Greening the bean counters

12th September 2011

I usually start off my seminars by asking delegates why their company should go green (try it - much more effective than you telling them...

Is this the worst green marketing slogan ever?

9th September 2011

I spotted this billboard for a Hi-tec walking boot a few months ago and I used it on Wednesday's Green Marketing webinar as an example...

Have you got what it takes?

5th September 2011

The Green Executive was conceived and written as a manual for the new breed of senior businesspeople who want to guide their organisation to an...

Why is it so difficult?

1st September 2011

I had lunch on Monday with a cousin of mine who runs a medium size farm. For a long time he has been interested in...

Classic Greenwash

30th August 2011

I saw this refrigerated trailer at Stranraer while waiting for the ferry to Belfast last week. If you can't make it out, it is marked with...

Gareth’s Blog