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Archive


Posts tagged "greenwash"

Green Business Confidential Ep2: It Ain't Easy Being Green

Sep 3, 2010

Here's the second Green Business Confidential podcast, entitled "It Ain't Easy Being Green", for your listening pleasure: Or, you can download it here and listen...

Green on Green

Aug 13, 2010

In military parlance, a "blue on blue" is when units on the same side mistake each other for the enemy and open fire. The same...

When does Greenwash start and end?

Mar 22, 2010

The word greenwash came up quite a lot during my various presentations and discussions last week. The Cambridge Dictionary definition of greenwash is:"to make people...

Making Green Look Normal…

Jan 27, 2010

I was quite harsh on John Grant's Green Marketing Manifesto when I reviewed it, but while I'm doing the zillionith edit to The Green Executive,...

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garethkane Gareth Kane @garethkane ·
3 Dec

“Comment is free; facts are sacred.” CP Scott
Unfortunately, despite having a mountain of information at our fingertips, misinformation still floods the zone. Should you call it out?

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