What would you do?
… if you were a paper company and, due to your clearing of rainforest, you suddenly lose a roster of clients including Tesco, Staples, Office Depot, Unilever, Carrefour, Gucci, H&M, Hugo Boss, Volkswagen, Fuji Xerox, Ricoh, Sainsbury’s and Marks & Spencer, or,
…if you were a producer of leather in Amazonia and clients like Wal-Mart, Nike, and Timberland threaten to ditch you for the same reason.
What would you do?
The response of the two has been remarkably different – APP, the paper company concerned, is trying a mixture of greenwash and subterfuge to save its skin without stopping the destruction. On the other hand the Amazonian leather producers along with the Brazilian Govt have changed their ways, including a moratorium on forest clearing and introducing transparent certification systems, to keep their clients happy.
Which do you think will be more successful in the long term?
(main source: abc.net.au)
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