• Home
  • Services
    • Sustainability Strategy
    • Employee Engagement
    • Professional Development (CPD)
  • Green Academy
  • Our Clients
  • About Us
  • Blog
  • Resources
  • Contact Us

Call us on 0191 265 7899

info@terrainfirma.co.uk
Terra Infirma Terra Infirma Terra Infirma Terra Infirma
Bringing Sustainability
to Life
  • Home
  • Services
    • Sustainability Strategy
    • Employee Engagement
    • Professional Development (CPD)
  • Green Academy
  • Our Clients
  • About Us
  • Blog
  • Resources
  • Contact Us

Why the ‘I’ word is key to Sustainability

Why the ‘I’ word is key to Sustainability

30th September 2019 Uncategorised No Comments

No, not that one.

It’s never about ‘I’ when it comes to Sustainability, it’s all about them… and the best way to get them engaged in Sustainability is to involve them.

I (whoops) used to do the whole Powerpoint plus questions thing and, as you know if you’ve done it, that deadly silence when you hit the last slide means little or no engagement. Last week, I had the senior management team of a major organisation developing visions of Sustainability and plotting a path to get there. No problems getting commitment.

My heart really sang when one group proposed co-creating solutions with employees in every department. This will create a cascade of ownership down through the reporting structure (backed up by the insertion of Sustainability targets in the personal objectives of key individuals.

The most important lesson is that, whether you are an internal or external Sustainability practitioner, you don’t need to design a Sustainable organisation – get them to do it instead. Involve them.

 

Tags: green jujitsustakeholder engagement
No Comments
0
Share

Leave a Reply

Your email is safe with us.
Cancel Reply

You must be logged in to post a comment.

Subscribe to The Low Carbon Agenda – your free monthly guide to implementing Sustainability

* indicates required

Contact Information

  • Gareth Kane
  • Terra Infirma Limited
  • 157 Stratford Road, Newcastle upon Tyne NE6 5AS
  • 0191 265 7899
  • info@terrainfirma.co.uk
Follow @GarethKane

Twitter Feed

Tweets by GarethKane

Latest Blogs

My forthcoming big Sustainability change challenge!

20th April 2021

OK, my blogging has dried to a trickle and I’ve had an...

Sustainability: a battle between ambition and doubt

6th April 2021

On Sunday, I dutifully drove down to the Riverside Stadium...

© Terra Infirma 2018 | All Rights Reserved | Site designed and created by Resilient Business Systems